Shareware Business Blunders Ebook

I asked them to tell me the biggest mistakes they see shareware developers make, and their worst mistakes too. This 124 page ebook is a compilation of their responses to the questions, and is full of information that is very helpful to shareware developers. Why learn the lessons of success the hard way when you can learn from someone else's mistakes?

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What will I learn?  ( top )

Each contributor answered the questions, so there are 38 different answers. Each contributor focuses on the issues that are most important to them. Some focus more on their own mistakes, and some focus more on common and costly mistakes they see other developers making.

Common topics include registration incentives, user interface design, software protection, market research, affiliate programs and partnering, pricing, web site usability and design, the software buying process, business structure, customer and technical support, and many marketing topics.

One of my favorite contributions is from Nick Bradbury, the author of HomeSite, TopStyle, and FeedDemon. You don't find many people in the industry who have written more than one category-leading application, and Nick has written three. Nick sold HomeSite to Allaire, and Allaire was later purchased by Macromedia. Nick shares that his costliest mistake was the decision to sell HomeSite without really knowing what it was worth. The driving factor behind his decision to sell was desperation caused by doing one-to-one technical email support. Nick then describes changes he's implemented with his two newer applications to make sure he never gets in that desperate situation again.

All of the contributions are helpful in different ways - some are from vendors, and some are from developers, but all contain valuable insight into avoiding common mistakes and increasing business success.

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Who are the contributors?  ( top )

1. Chris Pirillo
   Head Geek and Founder of Lockergnome. Former TechTV show host, book author, blogger, GnomeDex organizer.
2. Steve Pavlina
   Founder of Dexterity Software, best-selling game publisher. Creator of Dweep.
3. Wayne Cunningham
   Sr. Editor on CNET Download.com
4. Nick Bradbury
   Creator of HomeSite, TopStyle, and FeedDemon
5. Scott Swedorski
   Founder of Tucows and VP of CoffeeCup Software
6. Scott Miller
   Founder of Apogee, 3D Realms - Max Payne, Duke Nukem
7. Thomas Warfield
   Creator of Pretty Good Solitaire, ASharewareLife.com blogger.
8. Chad Nelson
   Silicon Realms, Creator of Armadillo software protection system
9. Brad Wardell
   Stardock Corporation, Window Blinds and Object Desktop
10. Jessica Dewell
    Shareware enthusiast and Founder of RegNow
11. Phil Schnyder
    Founder of askSam Systems
12. Al Harberg
    Shareware press release guru
13. Dave Collins
    SharewarePromotions.com
14. Joseph Clarke
    Acoustica. MP3 to Wave Converter Plus
15. Larry McJunkin
    The Windows Users Group Network (WUGNET)
16. Mark Peterson
    Rhinosoft. FTP Voyager, Serv-U, DNS4Me
17. Michael Burford
    Headlight Software. GetRight Download Manager
18. Bill Hamilton
    TechSmith Corporation. Camtasia, SnagIt
19. Michael Callahan
    Chairman, Shareware Industry Awards Foundation
20. Steve Lee
    Founder of SWReg.org
21. Andrew Finkle
    Siber Systems, Roboform
22. Richard Wienburg
    Softwrap Limited
23. Christopher Williamson
    DreamQuest Software. Championship Hearts
24. Johan Malmberg
    LIUtilities, WinBackup, SpeedUpMyPC, WinTasks
25. Morrie Wilson
    Winbatch, the Batch Language for Windows
26. Paul Mayer
    Paul’s Picks, ZPay Payroll
27. Chris Hoffman
    Mystik Media, Blaze Media Pro
28. Jeffrey Tarter
    Publisher of Softletter newsletter
29. Terry Swiers
    Millenium Software. Former President of ASP
30. Chris Thornton
    Thornsoft Development, Clipmate
31. Tom Simondi
    CKNow. Filext web site. ASP, SIAF Hall of Fame
32. Sharon Housely
    NotePage text and SMS messaging software
33. Chris Hilbert
    Creator of FileFlash.com download site
34. Albert Wiersch
    Developer of CSE HTML Validator
35. Kevin Daniel
    CursorArts. IconForge, ImageForge PRO
36. Jury Gerasimov
    Softshape, SurfXpert Startpage
37. Alex Hoffmann
    Founder of SiliconAction, Brazilian software reseller
38. Adam Stiles
    NetCaptor - the first tabbed web browser

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Is there a guarantee?  ( top )

Absolutely. I want your purchase to be entirely risk free. You can try out this ebook for 90 days, and if you are not completely satisfied, drop me an email and ask for a refund. You won't hurt my feelings. I'll promptly refund your purchase amount - no questions asked.

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Who produced this ebook?  ( top )

That would be me, Adam Stiles. I've been a full-time shareware developer for over 5 years. I'm the developer of the NetCaptor web browser, the industry's first tabbed web browser. You may have read about it in The Wall Street Journal or seen in on NBC's Today Show. I've met most of the contributors to this book at various times and conferences. They are great people!

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